Strategic Branding & Package Design Since 1997


We are a design firm specializing in brand identity and package design solutions. With our diverse experience, we have created some of the most effective and recognizable brands in the marketplace. Our packaging and marketing knowledge allows us to stretch the imagination in structure and graphics.

Our Founder

Dan Matauch founded Flowdesign, Inc. in 1997. Since the inception of Flowdesign, Dan and the in-house group of design specialists have won many awards for both technical and branding design achievements.

“I enjoy the everyday challenge that new product development offers. My years of competing in college wrestling and leading the team as its captain inspired me to bring together a talented team at Flowdesign in the new product development arena. Our ultimate goal is to create design that helps our clients become winners through innovative design and marketing that effectively differentiates their brand and makes it stand out on the shelf.”

Dan received his bachelor’s degree in package design at Michigan State University, and received his MBA in marketing at the University of Tampa. Dan has previously worked as an illustrator, graphic artist, industrial designer, and creative director.

Our Clients

Our client list spans various industries including alcoholic & non-alcoholic beverages, beer, wine, food, and other consumer goods. Helping start-up companies such as Black Rifle Coffee, SoBe Beverages, Honest Tea, BullDog Gin, and Pendleton Whiskey reach multi-million dollar sales success through brand design and marketing is the motivation that drives us daily.

Client List:
Heaven Hill Distillers, Stoli Vodka, Piedmont Distillers, Oliver Winery, Lucky Seven Spirits, 28 Mile Distillers, Six Mile Ordinary, Coors Brewery, Pepsi, Coke, Honest Tea Beverages, Bozeman Distillery, Palisades Spirits, Buffalo City Distillery, Five Points Distilling, SolSummit Winery, Griffin Claw Brewery, New Holland Brewery, Black Rifle Coffee, Isidro Bordas, Joseph Cellars Winery, St. Augustine Distillery, City Gate Spirits, Old Forge Distillery, Tennessee Hills Distillery, Coal Pick Distillery, Protochol Beverages, Wind Hill Distillery, Fire Brand Spirits, Towne Club Soda, IslandJon Vodka, Altru Beverages, American Barrels Whiskey, Premium Waters, Billionaires Row, Bridgford Foods, American Born Moonshine, Ewing Young Distillery, Kensington Confections, Hood River Distillers, Royal Elite Vodka, Bulldog Gin, Evamor Water, Punati Chemical Company, Two James Spirits, Hawaii Volcanic water, Vavoom Vodka, Godiva, Varela Hermanos, Bloom City Club, Fou-dré Vodka, Bawls Energy, Failte Vodka, Thanasi Foods, Peet’s Coffee, Buddies Foods, Professional Concessions Inc., Café Soluble, Pioneer Foods, Monster Energy Co., Hansen’s Beverage, Suriname Alcoholic beverages, Luca Mariano Distillery, Greenbar Distillery, Piramal Glass USA, Liquor Bottle Packaging, Anchor Hocking Co., Sovereign Brands, Western Spirits, Fresh Brew, Korbel, Castle Brands, Davids Natural Toothpaste, Saxco International, Angostura, Vegas Baby Spirits, Dancing Goat Distillery, Oceanside Distillery, The Spirits Group, Fountana Beverages, Denny Bar Company, Craft House Cocktails, Unity Vibrations, Mountain Valley Spring Water, Perfetti Van Melle – Mentos, Kevita Beverage, Kars Peanuts, Blue Chair Bay Rum, Old Orchard Beverages, Orval Kent, Blue Ice Vodka, Hawaii Sea Spirits, Leggett & Platt, St. Julian Winery, Williams Sonoma, Denali Spirits, Glacier Distilling

Dan Matauch - Principal/Creative Director

The Meaning Behind Flow

In a flow state of mind, all sense of self recedes. Creativity is pushed beyond its limits in developing new ideas. The best moments of creativity usually occur when a person’s mind is stretched to capacity.