Strategic Branding & Package Design Since 1997

Our Work

Griffin Claw Distillery

Flowdesign played a pivotal role in the naming, branding, creation of label graphics, and custom design of glass bottles for Griffin Claw Distilleries’ line of spirits.

liquor bottle design

Rail District Whiskey

The uniquely crafted rectangular whiskey bottle showcases embossed diamond shapes and the Griffin Claw crest. Extending the design, a die-cut label with the same diamond pattern envelops the side and back of the bottle. Adding a touch of sophistication, the official state motto of Michigan, “Si Quæris Peninsulam Amœnam Circumspice” (“If you seek a pleasant peninsula, look about you”), is debossed on the bottle’s base.

Claw Vodka & Crooks Gin

The custom-designed round bottles mirror the distinctive features of the rectangular whiskey bottle, including embossed diamonds, the Griffin Claw crest, the debossed Michigan state motto, and sharp shoulders.

vodka label design